Author name: Pranav Jha

The websites are always locked in a fierce battle to get the top spot in SERP. One important factor to come at the top for SERP is Backlinking and Link Juice. PageRank is an algorithm of Google that is directly built and based on one purpose, to define the total number of backlinks that the

A blog builds both bond and brand. Blogs are like articles in a newspaper that inform and educate your target customer and also enhance your website’s SEO. Any SEO expert can tell you hundreds of benefits of blogs. The target audience is able to determine how well you know your service or product. You can enhance your

Hosting: The door to the online business world. Do you want to create a website for your company because everything is online and you don’t want to miss your audience? Then surely you must be looking for a domain name and hosting. Oh you have already decided on a domain name but are confused which

7 best WordPress ticket management systems  Either you run an e-commerce platform that deals with an incredibly vast customer base, or you run something small online that has just thousands or hundreds of customers. Whatever you run, you need to serve those customers and make them happy and satisfied with your services. Providing better services

Pay-per-click (PPC) advertising is an essential component of any digital marketing strategy. However, PPC advertising is often complex and time-consuming, especially when you have multiple campaigns running one after the other. One of the key factors in ensuring the success of a PPC campaign is the ability to track and analyze its performance effectively. That’s

Video marketing has become an essential part of any successful marketing campaign. From viral cat videos to explainer videos, businesses of all sizes are leveraging the power of video to connect with their target audience and boost their ROI. But, let’s be honest, not all videos are created equal. There are some videos that go

After the US, India is the 2nd largest franchise market globally. And 200,000 outlets are operating in all sectors ranging from Foodservice, healthcare, business services, Beauty and wellness, etc. There could be 500+ franchises of the same brands like DMART, Mcdonald’s, KFC, and Domino in Maharastra or Karnataka alone. How would you stand out from

Everything has gone digital with the times, especially since the pandemic. Everything you can think of, including your work, groceries, and retail stores, has gone digital. As a result, you can now market your brands or services digitally or online. Here is where digital marketing is useful. Let’s find out more about digital marketing and

What is SMS? SMS stands for short message service. This is one of the very first digital ways of communication. When there was no internet we used to communicate only by SMS. In today’s time, social media has indeed replaced mobile SMS services from daily life. But we still get many official messages through SMS

Email Marketing is considered one of the best tools of Digital Marketing. Today when there is a huge number of social media platforms, email marketing is still working with significance. The reason behind it is the professionalism that email communication holds.  Digital Marketers or consultants know the value and power of Email Marketing. If you

Branded keywords are the keywords or phrases that are used by customers or people to search and  gather the information about the brand’s product and services of the company. The term brand refers to “ mark your ownership” that means you can own a product by putting that in a particular group. Branded keywords or

Do you have a media start-up? Are you an entrepreneur looking to enhance your retail business? Do you own an e-commerce platform? Most of the businesses today take the digital way to create a positive impression in the market. It is mandatory to hire an expert Digital Marketing Consultant who would implement strategies to strengthen

How Digital Marketing is A Cost-Effective Way Of Marketing? Marketing is the advertising of a product or service to increase its reach to the customers. There are a lot of ways through which Marketing can get done. Below are certain types of Marketing. Traditional Marketing Outbound Marketing Inbound Marketing Content Marketing Social Media Marketing Video

What are the keywords for PPC? Everything begins with keyword research in pay-per-click marketing. You type words into your search box to see what you’re looking for when you’re using Google keywords Planner or any other search engine. Google returns results – whether organic or paid ads – because the words in the search box

Online shopping is pictured to expand by more than 10 percent this holiday season. And expects more from social media to catch consumer’s attention. As with any sales event, you can be sure that retailers will be clamoring for shopper’s attention. And when it comes to sales events Black Friday, is a shopper’s dream come

YouTube is one of the powerful entertainment promoting channels to showcase their content. To earn through YouTube you need to have a good amount of views on your channel. There are many ways through which you can build your brand and can also boost sales. Due to the pandemic in 2020, the YouTube channels have