

How to track SEO KPI from different SEO Tools
How to track SEO KPI from different SEO Tools Before selecting the right tools, empower yourself by understanding your KPIs (Key Performance Indicators). Your project’s
Digital Marketing Consultant in India – Pranav Jha
“Hey guys, I’m Pranav Jha – The digital marketing consultant helping startups & companies leverage the best digital marketing strategies to multiply their revenues. With over 12+ years of experience in the Industry & passion for paid ads ( Meta & Google Ads) & SEO ( Search Engine Optimization), I have exhibited excellence to over 1400+ delighted clients and continue….”
I am the founder of AP Web World- Digital Marketing Agency (A Google Partner Agency), where we majorly work with multiple businesses, help them prepare digital marketing strategies, and consult them to achieve their business goals. We start with a basic business understanding and draft our digital marketing strategy planning per the business’s needs. I am also the co-founder of PIMS Institute based in Noida, where we provide offline and online classes, and I also take guest sessions as per the demands and needs of students. Apart from AP Web World and PIMS, I am the marketing director of Writrox Solutions Private Limited, where I help Writrox set digital marketing strategies and ATL and BTL campaigns.
As a business owner, especially a startup, it’s essential to understand your brand’s position and consult your marketing guy to get the best outcome from your marketing effort. Understanding critical metrics like conversion, CTR, and CPL is necessary. It would help if you worked with a leading digital marketing consultant or expert to nurture your business and achieve your goals. Marketing has changed over the years, and we are in the AI ( Artificial Intelligence) era, and expectations vary per market requirements. Your marketing mentor must have a good idea about your Industry and be well-versed with the latest ongoing things in the market, and he should have prior campaigns running successfully under him. While working on various digital marketing campaigns in different industries like real estate, D2C, B2B, and B2C, I encountered many challenges that enabled me to prepare the latest advanced digital marketing strategy for brands.
Wanna grow your business using Digital Marketing Consultant and looking for a best one? Then I am humbly glad that you have landed on this page.
Basically, digital marketing consultants are the best people to hire for growing your business leveraging the power of various digital platforms with an excellent digital marketing strategist.
You can get more awareness for your brand, acquire new customers, and generate more sales/leads by planning and implementing a good strategy by digital marketing experts or with the help of a digital marketing consultant. The proper roadmap and planning are very important in brand growth.
Wanna grow your business using Digital Marketing Consultant and looking for a best one? Then I am humbly glad that you have landed on this page.
Basically, digital marketing consultants are the best people to hire for growing your business leveraging the power of various digital platforms with an excellent digital marketing strategist.
You can get more awareness for your brand, acquire new customers and generate more sales/leads by getting a good strategy planned and implemented by digital marketing experts.
You can have even much better Return On Investment for your business when you hire a good Digital Marketing Consultant for marketing your business online.
As a business owner especially if you are a startup you might feel it is better to plan and implement everything on your own rather than hiring a digital marketing expert.
You can have an even better return on investment when you hire a good digital marketing consultant to market your business online. Digital marketing consultants understand your business needs & goals and prepare a detailed digital marketing roadmap accordingly. Every company has its digital journey, depending on the business circumstances.
A business owner, especially a startup, should always discuss their need and requirements in detail and understand the exposure of their digital marketing expert or consultant. However, you need to understand your end goal and critical digital marketing campaign performance metrics in the long term. It would help if you worked with a leading expert to nurture your business and achieve your goals. Digital marketing experts must have hands-on exposure to digital marketing projects and projects and have better challenges and goals.
Let me share some of the most important things I can do for you when you hire me as your digital marketing consultant or expert in India. Over the last 12+ years, I have closely observed algorithms, which helped me understand the overall marketing process deeply. Recently, AI and tools related to AI, like Chat GPT, Google Gemini, Grok, DeepSeek, and many others, have brought many changes in search behaviour and patterns. Remember, you won’t get a good Return On Investment from your digital marketing efforts unless you implement an excellent strategic plan correctly. Your business ROI needs to be measured using proper parameters to scale the business based on critical metrics like better conversion and more impressions in the market. A digital marketing consultant mainly understands your work objective, plans a complete roadmap for you, and then fixes their mentorship hours to monitor the step-by-step growth of the business. After executing a digital marketing plan, we prepare client reports with the help of different tools. Hiring me and my team will help you scale your digital marketing campaigns and achieve maximum results.
Preparing a good marketing strategy and driving better results from implementation requires much expertise and experience as a digital marketer, which you might not have as a business owner.
Moreover, choosing the proper marketing channels and allocating the budget among the selected channels might be a challenging task for you.
Hiring a consultant is a wise decision to get digital marketing services that can help in the growth of your business.
But I can’t assure you that you will start getting results immediately after hiring. It depends on factors such as the marketing strategy(Paid ads or SEO), your products/services, competition, etc. My years of experience as a Google Ads trainer, SEO consultant, and in PPC campaign optimization will help you understand key performance metrics.
For example, if your goal is to build awareness for your brand, you can’t see the benefits of building awareness instantaneously.
In the case of other services like SEO, I can share some keywords that your website can be ranked for within a specific duration of time because of my experience working on optimizing sites for search engines.
We've compiled a digital marketing strategies that marketers can adapt to help their teams and businesses grow.
We provide a complete dept business analysis solutions which includes a improvement, strategic planning and more.
Avail our hassle-free process of maintaining the brand development with quality & particular marketing assets.
We, as a team, try to solve all your common digital marketing problems with the best proved solutions.
I would love to scale your business via my digital marketing skill and expertise.
Choosing the right marketing channels is an important step in planning an effective marketing strategy that can help in growing your business. Remember, every marketing channel might not be the right choice to include in your marketing strategy just because that drove results for others. Marketing channels depend upon many factors like business nature, market acceptance, and popularity among users.
Over the years, I have found that if SEO is working for a B2C Specific service industry, it doesn’t mean it will work for B2C, another industry. If Google ads CPA is 300 INR in Bangalore doesn’t mean it will be the same in Pune and Mumbai. So before choosing any industry, we need to understand the marketing channel, budget that we have and that we can use for marketing, and our target Audience nature.
An excellent Brand strategy is important to drive the best results from the marketing efforts and stay ahead of your competition. Every digital marketing consultant thinks from their own experience and exposure; as per my understanding, I always understand the market and challenges and think about solutions and opportunities in the market. Accordingly, I use it to build a brand strategy for my clients and their business.
Brand strategy always has perfect strategies and some scope of testing. Testing helps find a new path, and perfect strategies help scale at a better level. Over the years, I have gained great exposure to PPC strategy and SEO Strategy building while working. This implementation on different projects helped me understand the core technical challenges of becoming a brand.
Choosing the right marketing channels is an important step in planning an effective marketing strategy that can help in growing your business. Remember, every marketing channel might not be the right choice to include in your marketing strategy just because that drove results for others. Marketing channels depend upon many factors like business nature, market acceptance, and popularity among users.... Over the years, I have found that if SEO is working for a B2C Specific service industry, it doesn’t mean it will work for B2C, another industry. If Google ads CPA is 300 INR in Bangalore doesn’t mean it will be the same in Pune and Mumbai. So before choosing any industry, we need to understand the marketing channel, budget that we have and that we can use for marketing, and our target Audience nature.
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Keyword Research is quite useful for any business. Irrespective of the service you hire for either SEO or PPC, keyword research can help in the discovery of new opportunities that can help to reduce your costs and increase your ROI.
My years of experience helped in understanding the intent behind the profitable keyword. Primary keywords always take the base of secondary keywords and related keywords for scaling.
Key Performance Indicators can easily help in getting a clear idea about the performance of a marketing strategy. After preparing a strategy, it is important to choose the right key performance indicators as these vary from one marketing strategy to another.
Not just choosing them but also would set up the right expectations of various Key Performance Indicators using the industry benchmarks and past experiences.
Competitor research can help estimate the performance of various marketing strategies that they are currently implementing or implemented in the past. Because there are various kinds of marketing channels and different kinds of marketing tools that can help analyze your competitors.
For example, if SEO is chosen, tools like Ahrefs are used to analyze their keywords, current rankings, backlinks, etc. The possible things that can be useful for your business would be included as a part of the marketing strategy for your brand. In the case of Facebook ads and Google ads, tools like the Facebook ad library help in competitor analysis on Facebook, and the case of Google ads, Semrush and tools like Spyfu can help.
If not done properly, marketing budget allocation should be done in the right way as it might reduce your ROI from the marketing campaigns.
Because of my years of working experience, I know an appropriate budget is needed to obtain the maximum results from a particular marketing channel. So I can easily allocate your marketing budget across various marketing channels to maximize your ROI. A digital marketing consultant helps understand the platform first and then divides the budget as per the business analysis and scope of business. Sometimes Google needs more budget, and sometimes social media and organic channels need more budget as per the analysis.
Even though a good marketing strategy is planned, a strategy might fail to deliver the expected results if not implemented correctly.
Being a well-experienced digital marketing professional, I can implement the marketing strategies in the right way using my expertise in the respective marketing channel. I can also help your team implement digital marketing planning or roadmap. The core objective of a digital marketing consultant is to implement a roadmap in the best way to generate better ROI for businesses.
Digital marketing trends change rapidly and the results might not be obtained as per the expectations. We can’t just implement hoping to get the results. I would continuously monitor the performance of marketing campaigns and interpret the data to make proper decisions.
Later optimize the strategy-making adjustments based on the data-driven decisions made to maximize the performance of the strategies being implemented and increase your Return On Investment.
Some of the achievements I have made so far in my digital marketing journey as a professional in the last 12 years.
Now as you got to know some of my achievements, let me share with you some of the reasons to hire me as a digital marketing consultant for your business.
After spending years in the industry, I have received many certifications from various sources, such as Google Ads, Hubspot, IIT Bombay ( Learning AI ), Amity University, IIT Varanasi, and ICFAI University, for delivering valuable sessions or attending seminars on digital marketing.
I have worked with hundreds of clients from various national and international industries like D2C ( 1 hair Stop, Gemeria Hair, Pack-Mate, Modern Crew ), Real Estate ( Omaxe, Mytan Farms, CRC ), Education ( Skillcircle, Unacademy, Subhra Ranjan IAS Academy ), providing services such as SEO, Google ads, Meta Ads, Performance marketing campaigns etc. My proven methods helped them grow their business from zero to three figures to 6-8 figures.
As a digital marketing consultant or expert, I am always open to sharing or discussing various things about your business. Easing thoughts can help you discover new strategies to help your business significantly.
Moreover, you can quickly get a response from me to answer your questions and resolve them. You can quickly get in touch with me by emailing me
I can assure you that there won’t be any unnecessary hidden charges as I would raise the invoice only for the services I provide, and all of them would be as per the industry standards. So, even if you are a startup, you would be able to afford me because I have worked with startups.
I always discuss things and charge as per the assignment. I prefer to have a small call before taking your assignment, and once you get assured of everything, we move ahead as per commitments.
As a business owner, you should know the performance of your marketing campaigns being implemented, and I understand your concern. I prepare the reports before the reporting session between us or would send the reports as planned. We use Google Lookup Studio, Google Analytics 4, Google Search Console, and paid tools like Semrush & Ahrefs to prepare client reports. As a digital marketing consultant, I have found that these reports helped my clients understand their growth in a better way and execute new strategies. Initially, we start things with an audit, and regularly, we prepare manual and automated reports to check the progress of projects.
As a business owner, you should know the performance of your marketing campaigns being implemented, and I understand your concern. I prepare the reports before the reporting session between us or would send the reports as planned. We use Google Lookup Studio, Google Analytics 4, Google Search Console, and paid tools like Semrush & Ahrefs to prepare client reports. As a digital marketing consultant, I have found that these reports helped my clients understand their growth in a better way and execute new strategies. Initially, we start things with an audit, and regularly, we prepare manual and automated reports to check the progress of projects.
Most marketers make wrong promises, and after implementation, they fail to show you the results promised. One could promise to deliver the exact results because of the nature of this industry. But I would promise only the estimated results after thorough research.
You can stay assured that even though exact results might not be delivered, at least results close enough to the promised ones would be delivered within a specific duration of time planned. I always do discovery calls with my client and prepare a strategy for your campaigns after understanding their need and demands.
To prepare, execute and measure the performance of various marketing strategies, marketing tools play a significant role in working efficiently and obtaining results. Depending on the purpose, different marketing tools might not be affordable for business owners like you.
However, as a digital marketing expert, I have access to all the necessary marketing tools to help you effectively plan and implement marketing strategies for your business to get better results.
Moreover, you don’t get charged for the tools; you only pay for my services. We use primary marketing tools: Ahrefs, Semrush, Canva, Freepik, VidIQ, Screaming Frog, Keyword Everywhere, Google search console, Analytics 4, and tools that add more value per the requirement.
As an experienced digital marketer, I follow various resources to keep myself up-to-date with the latest information, such as updates, tools , strategies, etc., so I can help your business grow by using them.
Being a digital marketing expert, I provide all kinds of digital marketing services without compromising the quality of the service. You need not look to hire another expert or agency for other services.
My team can help me with everything to provide various services. Apart from me, I have 25+ people in my Agency ( AP Web World – Digital Marketing Agency). They help my clients in generating business opportunities and growth.
Based on your marketing goals and past data,, I plan the marketing strategies that can drive excellent results for your business.
I always stay updated by reading the latest blogs and marketing surveys to remain updated as digital marketing consultants have to be updated. He must know all the latest marketing processes. The digital marketing industry is dynamic, and it must have changed as per the market and algorithm.
It has been 12+ years of the journey while helping startups with digital marketing strategies, giving 1-1 consultancies to individuals, and helping them scale in 6-8 income figures. Based on the above data and my expertise, I hope you will hire me as your digital marketing consultant. If you haven’t, I am available to discuss your requirements in detail, and I would love to share my results on a virtual call, or we can also physically meet for a cup of coffee if we are in the same city (I am from Noida so physical meet is possible in Noida ). Along with me, I have a strong team of digital marketing strategists to understand your requirements. Communication is key to a successful marketing campaign, and maintaining quality and frequency is always essential in digital campaigns. My explanation clarifies your questions and helps you understand my digital marketing expertise.
It requires expertise and experience in the digital marketing industry to prepare effective marketing strategies and interpret performance data to make the appropriate adjustments in the plan so that your business gets the best Return On Investment and exposure in the market.
Remember, never make the mistake of choosing the wrong digital marketing consultant, expert or agency, as you might not get the maximum possible results from the efforts made. Even if you hire a marketing consultant or strategist, you need to understand the overall roadmap of the business and how someone is implementing it in your industry. Understanding expertise is also crucial in taking your business to a higher level.
If you want to hire me as your digital marketing consultant, I am open to discussing things further to get started and work for your brand. Please let me know when we can schedule a call or meeting.
Still, if you want to clarify or discuss things, please contact me. I always look forward to connecting and discussing with new people. If I can add value to your business, I am up for taking on a new digital marketing project-related opportunity.
How to track SEO KPI from different SEO Tools Before selecting the right tools, empower yourself by understanding your KPIs (Key Performance Indicators). Your project’s
Let’s cut to the chase: If your Shopify store is not showing up on search engines, particularly Google. Nobody even knew you had a great
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How to track SEO KPI from different SEO Tools Before selecting the right tools, empower yourself by understanding your KPIs (Key Performance Indicators). Your project’s
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I love nothing better than sharing what I have learned with those who are eager to grow. If this sounds like you, we need to connect.
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